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Zero in on what matters, when it matters, with GWI Zeitgeist, our up-to-the-moment data set released every month. You don’t even have to be part of the GWI family to use it. Oh and did we mention it’s free?
Just sign up, log in and you’re good to go.
Timely insights put you ahead – and keep you there.
Get fresh inspiration with every Zeitgeist release.
Leverage top trends and insights on consumer mindsets.
Zeitgeist uses a different set of questions every month. That gives us incredible flexibility to ask about what matters right now. We hold up a mirror to the world and bring you the reflection.
Already got access to our core data? Overlay your audiences with GWI Zeitgeist (and vice-versa) for an even more detailed picture. Superusers can do the same with crosstabs, opening up infinite possibilities.
Zeitgeist in numbers
Our mobile-optimized questionnaire is quick to complete.
We regularly add new markets - keep an eye out for additions.
Zeitgeist typically covers around 6 topics every month.
We keep Zeitgeist questionnaires short and snappy.
Initially focussed on the UK and U.S., we’ve expanded Zeitgeist to cover France, Germany, Italy, India, Brazil, Japan, China, Australia, Singapore, and Canada.
We’re here to help. Our expert team of analysts can dive into GWI Zeitgeist data and pull out actionable insights to help you take your strategy to the next level. We can also produce infographics, whitepapers and presentations to help you get the most of the data.
Discover why some of the world’s most influential agencies and brands rely on GWI.