CPG & retail
Our harmonized audience data represents 2.7 billion digital consumers, so you’re always on top of what’s happening with up-to-the-moment insights.
Make better decisions with better data. Fine-tune your understanding of the biggest trends in a whole new way with the latest reports, infographics and trusted insights from the experts.
No one should know your audience better than you. Drive real growth and enhance your strategy with insights that are easily understood and widely shareable.
You need to know the top consumer trends for the year ahead, we’ve got the full story. Connecting the dots digs deep into the data, so you’re one step ahead of your competitors and even closer to your customers.
We’re obsessed with providing actionable insights that let the numbers tell the full story.
We take the hard work out of research by giving you the tools to deep dive into the latest data from 52 markets and 200,000+ profiling points. You’ll be able to connect with your audience in an instant.
We make sure you have 24/7 access to real-world insights from real people the moment you need them. We give you the keys to the consumer universe so you can get answers all day, every day.
Our intuitive platform lets you choose whether you want to go global or keep it local. You can count on harmonized data with strong sample sizes to give you the power to focus from every angle.
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Discover why some of the world’s most influential agencies and brands rely on GWI.
This data gives our clients the answers that no one else is able to provide.
Buzzfeed
This data helps us get a unified view of our consumers.
BBC
We use GWI for every single pitch.
McCann Worldgroup
Having used it for a number of years, this is my preferred source for global audience insight.
Sony
It covers so many sectors and goes really deep.
Eurosport
